Privacy Policy

1. Introduction

Prime & Global B.V. ("we", "us", or "our"), registered at Keizersgracht 555, 1017 DR Amsterdam, Netherlands (KVK registration number: 12345678), is committed to protecting the privacy of our clients, partners, website visitors, and other individuals whose personal data we process.

This Privacy Policy explains how we collect, use, store, share, and protect your personal data when you visit our website (www.primeandglobal.com), use our services, place orders, or otherwise interact with us. It applies to all personal data processed in connection with our wholesale distribution services.

We act as the data controller for the personal data described in this policy. If you have any questions about how we handle your data, please contact us using the details provided at the end of this document.

2. Information We Collect

We may collect and process the following categories of personal data:

2.1 Information You Provide

• Account & registration data: Company name, contact person name, email address, phone number, billing address, shipping address, country, VAT/tax identification number, and trade license or business registration documents.
• Order data: Products ordered, quantities, order history, payment information, shipping preferences, and delivery instructions.
• Communication data: Inquiries, messages, feedback, and correspondence submitted via our contact forms, email, phone, or other channels.

2.2 Information Collected Automatically

• Technical data: IP address, browser type and version, operating system, device type, screen resolution, and referring URL.
• Usage data: Pages visited, time spent on pages, click patterns, search queries, and navigation paths on our website.
• Cookie data: Information collected through cookies and similar tracking technologies (see Section 5 below).

3. How We Use Your Information

We process your personal data for the following purposes, each based on a lawful basis under the GDPR:

• Contract performance: To process your wholesale orders, manage your account, arrange shipping and delivery, issue invoices, and provide customer support related to your orders.
• Legitimate interests: To improve our website and services, analyze usage patterns, personalize your experience, prevent fraud, and maintain the security of our systems.
• Legal compliance: To comply with applicable laws, regulations, and legal obligations, including tax reporting, export control requirements, and anti-money laundering regulations.
• Consent: Where you have given explicit consent, we may use your email address to send marketing communications about new products, promotions, and industry news. You can withdraw this consent at any time.

4. Data Sharing

We do not sell your personal data to third parties. We may share your data with the following categories of recipients when necessary:

• Logistics partners: Shipping companies, freight forwarders, and customs brokers to facilitate delivery of your orders.
• Payment processors: Banks and payment service providers to process your transactions securely.
• IT service providers: Hosting providers, email service providers, and analytics platforms that help us operate our website and services.
• Professional advisors: Accountants, auditors, and legal counsel as required for our business operations.
• Regulatory authorities: Tax authorities, customs agencies, and other government bodies when required by law.

All third-party service providers are contractually bound to protect your data and may only process it for the specific purposes outlined in our data processing agreements.

5. Cookies

Our website uses cookies and similar technologies to enhance your browsing experience, analyze site traffic, and understand user behavior. The types of cookies we use include:

• Strictly necessary cookies: Required for the website to function properly, including session management, authentication, and security. These cannot be disabled.
• Analytics cookies: Help us understand how visitors interact with our website by collecting anonymized usage data. We use these insights to improve site performance and content.
• Functional cookies: Remember your preferences such as language, region, and display settings to provide a more personalized experience.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using TLS/SSL protocols
• Encryption of sensitive data at rest
• Access controls limiting data access to authorized personnel only
• Regular security assessments and vulnerability testing
• Employee training on data protection and security best practices
• Secure data backup and disaster recovery procedures

While we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but are committed to maintaining the highest practical standards.

7. Your Rights Under GDPR

As a data subject, you have the following rights under the General Data Protection Regulation:

• Right of access: You may request a copy of the personal data we hold about you.
• Right to rectification: You may request correction of inaccurate or incomplete personal data.
• Right to erasure: You may request deletion of your personal data where there is no compelling reason for its continued processing.
• Right to restrict processing: You may request that we limit how we use your data in certain circumstances.
• Right to data portability: You may request to receive your personal data in a structured, commonly used, machine-readable format.
• Right to object: You may object to the processing of your data based on our legitimate interests, including profiling and direct marketing.
• Right to withdraw consent: Where processing is based on consent, you may withdraw your consent at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact our Data Protection Officer at the address below. We will respond to your request within 30 days. If you are unsatisfied with our response, you have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Account and order data is typically retained for 7 years after the last transaction to comply with Dutch tax and accounting regulations. Communication records are retained for 3 years. If you close your account and request deletion, we will remove your data within 30 days, except where retention is required by law.

9. Contact Information

For any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us: